Champions is the concept of more than just winning – to be a Champion involves making choices for a successful and healthy life.

Key messages within the programme focus on core life skills such as communication, team work, decision making and trust. Programme content also extends to raising awareness on healthy eating, active lifestyles, recycling and choices regarding drugs, alcohol and smoking.

The resources developed to deliver the Champions programme include a Champions Skills and Learning booklet for students and junior basketball players, a teaching manual providing content to enable teachers to deliver a Champions basketball programme within the school curriculum, and a Champions Basketball Basics DVD with Burger King Breakers players and coaches demonstrating all the skills and drills of the game.